Help promote walking in DOWNTOWN San Francisco.

 
 

•OBJECTIVE

Design ways to stimulate walking in downtown San Francisco.

•STRATEGY

Combine gaming and local street art to create an app that gives motivation to walk. Coin collecting in Super Mario Bros and Augmented Reality design in Pokémon Go merge to create a new walking community.

walr_app_mockup_3a.jpg
walkr_poster_mockup.png